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usedrugssafe
According to the 2021 European Drug Report, 30% of Europeans aged 15 to 64 have used an illegal drug at least once in their life. Consumption is happening – that’s no secret.
Usedrugssafe is a cross-media educational offer for young adults aged 18 to 25. Through factual, neutral and acceptance-oriented education about drugs, decisions should be made in an informed and reflective manner.
The information is provided by imparting knowledge on Instagram, initial access through brochures and stickers, and deepening knowledge on a website.
Bachelor thesis
Winter semester 2021/22
Project partner: Lea Meyer
Supervision: Professor Daniel Utz, Dodo Vögler
Implementation: InDesign, Illustrator, Figma, Premiere, After Effects, Miro
Insights into the process...
We reach young people wherever they are
A comprehensive collection scientific foundations
The first access to information
We clarify where consumption takes place
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